Wrapping your vehicle(s) or equipment is a relatively inexpensive way to buy effective advertising. The consistent exposure on company property converts your high Op-Ex items into mobile assets. Wraps demonstrate that your image is important, and that your company is committed to the market it serves.
GET IN -DRIVE RESULTS
You know you want the attention
Important aspects of wraps include your Company's brand, a trigger, or call to action, and a clear way to reach you. Ideally, wraps will use flashy colors, or high contrasts, that deliver your message in a glance.
Autos, trailers, heavy equipment, even company toys can be covered with a tasteful, Cognito design, that promotes your brand.
Assets can be partially (25% - 50% - 75%) or completely wrapped. Die cuts are also an option for minimal designs, and can be tastefully fitted to your vehicle. Print and application is done by local, reputable professionals, who have experience wrapping every vehicle type, and who guarantee their work.
SET PRINT FREE
Your office could have posters, and large format die cuts. Your employees, and your customers, could be outfitted with branded merch. Banners, signs, booklets, labels, apparel, and accessories. All can be printed, and many can be embroidered. Print has limitless options. If there's a medium, and some creativity, COGNITO can have it printed, or sewn.
Your brand and your message should be everywhere
Print is your first proving ground for advertising. And print too should be done strategically, rather than cluster-bombing. The format, and approach, should be just as methodical as, and in-fact should be an extension of, your website.
Cognito can help you do it right. We know what to say, and how to say it. We also know when, and who to say it to. We know what your employees, and you customers, are most likely to respond to.
Don't underutilize this form of advertising. It's proportionally the least expensive, and most effective. Its cost to value makes one wonder why more companies aren't funneling their dollars into strategic print work, before advertising.
If you don't know where to start, that's ok. We do.
Everything is an ad
MAKE SYNAPSES MATTER
Is your company ready for advertising? How do you know? Are you prepared to drop five, or six, figures without having already determined which messages, and which calls to action, your audience will be most receptive to? Or perhaps without knowing what your competitors are doing?
For sure there's a time for advertising. But there's a very simple, very expensive, reason why this should be the last thing your company spends marketing budget on. Timing. You see when, where, and how you advertise, matters.
Advertising should be a culminating event, not an experiment. And in today's digital world, web is the only media over which advertising results are available near real time. Which is why it's the easiest, and quickest, to ROI.
Not only will Cognito nail your messaging, and branding, we'll help you hit your market at the right time, in the right way. Our advertising expertise is focused on web, your market's best gateway to you. It's also our portal to intelligence. Unprecedented analytics that steer behavior, and drive results.